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Brand Development | Collateral Templates

Tailored Health Designs

Tailored Health Designs is a boutique insurance consultancy, specializing in entrepeneurs, small businesses, and those in or approaching retirement to structure health coverage that fits their individual needs.  

IT’S ALL IN A NAME

The ownership structure had changed and the client had chosen a new name that speaks directly to what they do; tailor personalized health coverage plans that fit the needs of individuals and families at various stages of life.

A BRAND THAT FITS

They needed a visual identity that suited their new name; a woven thread graphic, connecting around a central point – the individuals and families that they guide and help protect.

STITCHING IT ALL TOGETHER

A fresh yet familiar color palette and a crisp, clean font system for consistent execution and they were ready to reach individuals, families, and organizations in need of personalized health insurance solutions.

CLEAN COLLATERAL

From there, all they needed to set the stage for their new brand was a simple set of print collateral templates, including business cards, letterhead, and envelopes.

Steve has pride and passion in his work. He surrounds himself with a terrific team and makes a personal investment in the success of his projects. Very pleased with the results of Thunderbird’s work.

Kevin McGuire

Owner, TAILORED HEALTH DESIGNS